Seprod Ltd.

  • Kingston
  • Food and Beverage>Food Wholesale Distributors

  • Open


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The job incumbent will be responsible for the building, management, and growth of specific brands or a portfolio of brands.


Main Duties & Responsibilities:

Managing all aspects of the brand through the supply

Analyzing the brand and current strategy and highlighting areas of weaknesses or conflicting messages.

Creating a brand plan and brand strategy and ensuring all aspects of the product or Company’s  marketing and activities align with the spirit and goals of the brand.

Sourcing suppliers and products that fit with the context of the brand.

Creating an enduring brand message that results in increased sales, brand loyalty and improving market share.

Championing the brand internally making sure all elements of the company understand the brand and its goals.

Working closely with all parts of the company to ensure commercial goals of the brand are met.

Developing and sustaining strong working relationships with all stakeholders.

Playing a key part in buying, sourcing and manufacturing of the brands products and ensuring all aspects of the supply chain align with the brand.

Developing high quality and effective marketing materials that align correctly with the overall brand strategy.

Realistic forecasting of sales and volume for the brand ensuring all parts of the Company are geared accordingly.

Presenting the brand strategy to executives and sales and marketing teams

Managing external agencies and ensuring marketing budgets are met.

Seek out new marketing opportunities that fit with the brand and maximising all opportunities for growth.


Degree in Marketing or equivalent

A minimum of 2 years’ experience working as a brand manager, ideally within a similar industry.

Hands on commercial experience , driven and passionate about brands

Strong analytical, communication and interpersonal skills

      •    Able to work on their own as well as part of a team

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